In line with our editorial policy featuring luxury goods with outlandish prices, a few weeks ago we posted a blog on the Longines perpetual moon phase automatic watch. That’s an item with what is euphemistically referred to as “prestige” pricing, which most folks would simply call overpricing (you know, like most motorcycle dealers’ freight and setup fees). The Longines is a lofty $3550, although our blog post pointed out you could find them for less if you poked around on the Internet. I did, and my best price so far was a scant $2250, which is still way too rich for my blood. Hell, you could buy a used Sportster for that kind of money.

Now, don’t get me wrong…if you want to buy the Longines watch, by all means we think you should. In fact, we think you should buy it through this Amazon Longines link, because then Gresh and I would get a cut. I have no idea how much (we’ve never helped to sell anything that pricey through our Amazon affiliates program), but it would be cool to find out.

But that’s not the point of this blog. If you read that earlier Longines blog and the comments that you, or esteemed readership, posted to it, you will see that none other than our good buddy Terry commented that he might consider the watch if it also showed the tides.
The tides.
Hmmm. That tickled a long-dormant neuron buried among the other neurons between my ears. They’re mostly focused on Weatherbys, Royal Enfields, SIGs, RCBS reloading gear, Baja, Michelle Pfeiffer, and God only knows what else is swimming around in there. The tides. I vaguely remembered seeing something about a watch that does, indeed, show the tides, so I went on Amazon, looked, and what do you know: The Casio moon phase and tides digital watch you see at the top of this blog appeared. Wowee!
What got my attention immediately was the price: $22.50. Could it be? A Casio watch that actually does way more than the Longines watch, but sells for a scant $22.50? That’s exactly one percent of the lowest discounted price I could find for the Longines watch! $22.50!
Hey, I couldn’t resist. I’m wearing my new Casio moon phase and tides watch as I type this blog. $22.50, and because I’m an Amazon Prime member, I didn’t even have to pay for shipping! Go Bezos!
There are just so many things that are cool about this Casio watch I almost don’t know where to begin. Yep, it shows you the tides. That waveform in the lower left quadrant of the watch face has a darkened section that shows you were the tide is at that instant. It goes through a complete cycle every 24 hours, just like the real tides do. And there’s the moon phase. That’s the little circle in the lower right quadrant (it darkens in arcs to show you what the moon is doing that day). All this for $22.50. And the Casio has a dual time feature…you can set a different time zone and switch to it instantly, although this feature is kind of weird…the “other” time is whatever you want it to be, not some exact number of hours different from where you are. It kind of reminded of a Chinese hotel we stayed in once where they had a bunch of clocks on the back wall showing different times at other locations in the world, but nobody had maintained them and they were comically different.

Ah, but I digress…back to the Casio. It has a stopwatch and a countdown feature. I can set it to military time or a normal 12-hour time. It has an alarm clock. And a backlight, so I can use it to find my way to the bathroom at night without waking up my wife or tripping on the way there. And (get this) it has a 10-year battery! Did I mention it goes for only $22.50?
More good news: As you have already seen in the photo a few paragraphs up, you can get the same Casio watch in blue, and the blue Casio goes for only $20.48. I’m tempted to buy one, but hey, I’m not made out of money.
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The store where I saw the watch was fittingly in the high rent district (the Stanford Shopping Center, in the shadow of Silicon Valley and the big bucks that reside in that region). The price was pegged at MSRP, but the dealer came down quickly and without my asking. Not all the way to Internet levels (where these




That Seiko watch you see on the right, known informally as “The Panda” in watch collector circles, is perhaps the best watch I’ve ever owned. I bought it at the Kunsan AFB Base Exchange when I was a young Army dude in 1975 for the princely sum of $76, which was a bit of a stretch for me. Oh, I had the bucks. The Army didn’t pay us much, but we didn’t have expenses, either, so $76 was eminently doable. In fact, I bought Seiko stainless steel chronographs from the Base Exchange for my Dad and my grandfather, too. Their watches were only $67, but the Panda had the day and the date on the face, and three timing features: Seconds on the main watch face, minutes on the lower subdial, and hours on the upper subdial. It was a beautiful thing and it was all mechanical. I wore it for about 10 years, and then when Ebay started to get popular I auctioned it away. I was quite pleased with the results. The watch that originally set me back $76 went for just north of $200 on Ebay 30 years ago. Today, though, that same watch brings around $2000. I sold too soon. Go figure.













The first one I’ll mention is the green-faced, military-styled Seiko I wore on the Western America Adventure Ride. It’s a quartz watch and it’s not a model that was imported by Seiko’s US distributor (which doesn’t mean much these days; I ordered it new from a Hong Kong-based Ebay store and it was here in two days). But I like the fact that I’ve never seen anybody else wearing this model.
Next up is the safety-fluorescent-green Timex
The last one is a 




