By Joe Berk
Boy oh boy, it’s hard to believe a dozen years have slipped by. The year was 2013, and one of CSC Motorcycles’ early marketing campaigns for the CSC 150 Scooter was the “bike in a box” program. CSC sold its Mustang revival motorcycle as a kit, with assembly to be performed by the owner. It was a brilliant marketing campaign and it worked well. So well, in fact, that when CSC started importing the iconic RX3 250cc adventure touring motorcycle a couple of years later, an option available to consumers was to buy the bike in a pre-setup format and perform the setup themselves.
In an effort to hold the line on tariffs and keep prices down, CSC is returning to its roots for the San Gabriel 250, one of its best-selling models. Buyers can get the bike pre-setup, set it up themselves, and save a whopping $495. It’s easy to put one of these motorcycles together, and to make it even easier, CSC provides a complete “how to” video. It’s a great way to bond with your bike and to learn a bit about motorcycle mechanics in the process. For more info, visit the CSC website at www.CSCMotorcycles.com.
Would you like to learn more about CSC’s early days and the role yours truly and Joe Gresh played in helping to promote CSC Motorcycles? It’s all there in 5000 Miles at 8000 RPM.
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